List of Market Intelligence Benefits For You to Consider

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List of Market Intelligence benefits for you to consider

Market Intelligence is an essential tool for businesses of all sizes, and here, we offer an ever-growing list of Intelligence benefits for you to consider. Market Intelligence is all about collecting the correct amount of information to analyse. Then make informed long term business decisions. Allowing you to:

  1. Make better critical decisions with more certainty and informed confidence
  2. Uncover trends and position yourself within the market
  3. Identify emerging industry threats
  4. Discover growth opportunities
  5. Predict competitors’ future moves
  6. Be ready to counter or develop preemptive strikes
  7. Inform your sales team and ensure you have a better chance of winning deals and tenders
  8. Improve what you do by comparing yourself against your competitor 
  9. Look at others from other industries to see how they do things
  10. And many more to assist your strategic planning to gain a competitive advantage
  11. Discover what customers are saying about their and your products and services
  12. Identify the areas competitors are better than you at and look at how you can improve what you are doing
  13. Create new ideas to serve customers better
  14. Isolate new marketing channels and routes to market
  15. Understand why their website ranks higher on Google and other search engines

What is Market Intelligence?

Market Intelligence is the finding, sorting and critical analysis of information. To make sense of what’s happening and why. Predict what’s going to happen and give the options to help you control the outcome. Market Intelligence offers more certainty, competitive advantage, insight, growth & security.

How much of a threat are they to you?

When taking a look at your competitors’ products and services, the key aim is to determine:

  • What are your competitors offering to the market?
  • Also, what are they not offering?
  • How are your competitors providing it?
  • Which customers buy their products or services?
  • How well do they sell?
  • Are they innovative?
  • How much of a threat are they?
  • How to use Spot and create new opportunities, gaps, and market trends
  • Understand how you are performing and where you need to concentrate more firepower
  • Isolate, manage and mitigate risks
  • Understand what not to do by learning from their mistakes


In conclusion, We provided a list of Market Intelligence benefits for you to consider. The list shows that Market Intelligence is a vital tool for businesses to make informed decisions. By collecting the right amount of information, companies can gain a competitive edge and stay ahead of the competition.

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What is competitive intelligence?

Competitive intelligence is the finding & critical analysis of information to make sense of what’s happening & why. Predict what’s going to happen & give the options to control the outcome. The insight to create more certainty & competitive advantage.

This is a drawing of the Octopus Intelligence Logo By Octopus Competitive Intelligence, Due Diligence, Competitor Analysls, Market Analysis, Competitor Research and Strategic Business Development to beat your competitors, increase sales and reduce risk

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