WE PROVIDE PEOPLE-POWERED COMPETITIVE INTELLIGENCE SERVICES.

The Competitive Intelligence Agency With Tentacles and Clients All Around The World.


We are a group of seasoned professionals blending British military intelligence’s rigour with business acumen. With a worldwide client base, we pride ourselves on being people-powered, insightful, and tuned to the nuances of international markets.

Our Global Footprint. 40% of our projects are US-based, 40% are in the UK, and the remaining 20% span Europe and beyond. Our Afridesk joint venture is growing and growing.

Experience That Speaks for Itself. With over thirty years of experience, our leadership team embodies real-world intelligence, finance, compliance, risk, policy insights and business savvy. Having undertaken hundreds of competitive intelligence projects, our track record is unblemished – we deliver without fail.

Straight-talking, Actionable Intelligence. We cut through the clutter. No jargon-laden reports or complicated models for the sake of it. Our deliverables are clear, concise, and plain English.

We go further to speak to the right people in the right way and then look for patterns. We are brilliant at asking the right questions at the right time and seeing themes reveal themselves. We do whatever and go wherever it takes to get the job done.

Our diverse client portfolio includes leading brands, high-growth SaaS tech companies, investment banks, and small to medium-sized enterprises seeking to thrive in global and local markets.

But enough about us. Let’s talk about you. Request your free, no-obligation review today:

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3-step approach to competitive advantage

Our experience has enabled us to develop a three-step approach, combining hard work, human thinking, technology, business savvy, and common sense.

We work with you to understand your situation, needs, and decisions. We ask pertinent questions to find out where your pain is. We define questions to answer to solve your problems and improve your competitive advantage.

We go the extra mile to speak to the right people and employ a combination of digital and terrestrial practices. Creating a clear picture by mapping out what’s happening, finding patterns and themes, and presenting explanations and context to give you the confidence to move forward.

3. Now What?

We provide you with the options open to you, and you can continue to add value by exploring and watching other markets and competitors.

Sector agnostic

Industry knowledge doesn’t blind us & sector experience doesn’t make us too proud to be naive enquirers.

We have successfully worked in many diverse sectors, including all types of tech, including Fintech, Martech, Biotech, and Medtech. All types of investors, enterprise software, building materials, space, security & defence, transport, manufacturing, professional services and energy. Consumer & industrial goods, ESG & climate, pharma & life sciences and medical devices.

And this is what we believe and work to Click Here.

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