What Are Competitive Enablement Battle Cards And Why Are They Useful Within Competitive Intelligence

This is a picture of a thinking man with a pen in his hand for an article called Could Competitive Intelligence really benefit you by Octopus Competitive Intelligence consultancy for Competitor Analysis and market intelligence services What are competitive enablement battle cards and why are they useful within Competitive Intelligence

What are competitive enablement battle cards and why are they useful within Competitive Intelligence

We ask what are competitive enablement battle cards and why are they useful within Competitive Intelligence. competitive enablement battle cards are a tool that sales departments can use to improve their productivity. 

Competitive enablement is providing support to sales teams so they can more effectively sell products and services. These cards contain tips, tricks, and strategies that can be used to improve sales performance.

Competitive enablement is becoming more important than ever as businesses strive to increase sales and improve customer experience. Competitive sales enablement battle cards can help companies win the war for customer engagement. By arming sales teams with the right information and tools, they can create a winning strategy that ensures success in all customer interactions.

When it comes to competing for new customers, companies need all the help they can get. One great way to give your business an edge is using battle cards. Battlecards are a type of Competitive Intelligence report summary that can help you track your competitors’ moves and better understand their strategies.

Simple process

Creating a battle card is relatively simple. All you need is a list of your top competitors and their strengths and weaknesses. You should also include what you believe to be your own strengths and weaknesses. This will give you a good starting point for further analysis and allow you to begin formulating strategies to win new business from your competitors.

What is Competitive Intelligence?

Competitive Intelligence is the finding & critical analysis of information to make sense of what’s happening & why. Predict what’s going to happen & give the options to control the outcome.  The insight to create more certainty & competitive advantage.

One of the biggest benefits of using battle cards is that they can help keep you organised. Having all this information in one place allows you to easily see how each competitor is performing and where they might be vulnerable.

These battle cards are designed to help you create a more effective sales process by providing you with a visual representation of what needs to be done.

Competitive enablement is an important part of any business that sells products or services, and it helps ensure that all employees understand how to sell effectively and efficiently.

Create an Action Plan

If you’re looking to improve your sales performance, then you need to take some steps to make sure that you’re doing everything possible to close deals. One of the first things you should do is create an action plan. This will help you identify where you need to focus your efforts so that you can achieve your goals.

Identify Key Performance Indicators

Once you’ve identified your key performance indicators (KPIs), you can use them as a basis for creating a strategy. You can also use these KPIs to measure progress towards achieving your business objectives.

Set Goals

A goal is something you want to achieve. It’s an objective, a desire, or a wish. Setting goals helps you focus on what you need to do to reach your desired outcome.

Measure Results

You can use these battle cards as a guide to help you set goals and develop plans to meet those goals. They also provide a visual representation of what you need to do. This will help you stay focused on the tasks at hand.

Review Processes

It’s easy to lose sight of the big picture when you’re trying to accomplish too much. To avoid getting overwhelmed, break down your goal into smaller steps. Then, make sure you review your progress regularly.

What are competitive enablement battle cards and why are they useful within Competitive Intelligence

In conclusion, competitive enablement battle cards can help companies win the war for new customers. By compiling competitive intelligence and competitive analysis, sales teams can identify opportunities and create a plan of attack to win over new clients. With well-defined battle cards, companies can give their sales teams the information they need to succeed in acquiring new customers.

Free review

We help brands, business owners, investors, CEO’s, marketing director and product management teams improve their competitive advantage. And don’t forget the offer of a free no-obligation review of your Competitive Intelligence needs. Just pop your email in below and we will get in touch with you to see how we can impact your competitive advantage.

Home » Blog » Reporting Competitive Intelligence » What Are Competitive Enablement Battle Cards And Why Are They Useful Within Competitive Intelligence
This is a drawing of the Octopus Intelligence Logo By Octopus Competitive Intelligence, Due Diligence, Competitor Analysls, Market Analysis, Competitor Research and Strategic Business Development to beat your competitors, increase sales and reduce risk

About Octopus


We're all about your competitive advantage.

We create more certainty, insight, competitive advantage and significant growth for clients operating in disruptive and traditional sectors.

Trusted by brands, middle-market players, fintechs, investors and startup innovators to answer the questions when you just need to know.