Investor Market Analysis Case Study

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Investor Market Analysis case study

This article is an Investor Market Analysis case study. Read how we helped investors by arming them with unique information. We worked with a group of investors taking a look at a new market. 

Investor Market Analysis case study brief

A group of investors were looking at a new market and brought Octopus in to check they were not looking at the opportunity through rose-tinted glasses. To determine which companies were selling what and to who? Was the company looking for funding actually telling the truth? Should they invest? A number of investor team believed the opportunity was too good to be true. Others were keen on the investment to take place. These investors had brought the opportunity to the table, so it could have been the case that they were too close to have an impartial view.


We conducted a detailed market intelligence programme to dig deep into the market and the company looking for funding. And, we looked at the key people in the companies, their background, their history and reputation. We spoke to industry experts and insiders to gain an understanding of the opportunities and challenges the sector offers. This impartial and independent analysis provided the investors with all the answers they needed to their questions.

Within the agreed criteria, we then created a league table of companies in the sector to enable the investors to make a smart decision with more certainty. Not gut feeling, guesswork or a google search. And just a credit check. We continued to monitor the industry to isolate positive and negative changes in the key players and the whole sector. The investors moved into the growing industry, and they went onto bigger and better things. They made their returns by year three. The investors have since used us to look at other opportunities. Some were acquired, invested in or left well alone.

What we did

Market Intelligence

Due diligence and background checking

Investment Intelligence

An Investor Market Analysis Case Study

This article was an Investor Market Analysis case study. Read how we assisted investors by arming them with unique information. We worked with a group of investors taking a look at a new market.

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