Insights by Octopus Competitive intelligence


We’re all about your competitive advantage.

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What’s happened and what can we learn from it?

Be better informed with Hindsight

  • Identify mistakes and avoid them in the future
  • Create sustainable strategies based on facts
  • Know who and what you are dealing with
  • Understand your customers’ needs
  • Understand your competitors’ motivations

Now take advantage of what you have learned

It allows us to learn about where we are now and what we have learned from our actions. The tendency to perceive events that have. Now with the emergence of ‘Big Data, Machine Learning and AI. They bring challenges, especially as they are the latest buzzwords and are sold as magic bullets and press a button, and all your problems are solved. But data is instrumental no matter the size of your business.

Every organisation has masses of data, but like everything in life, the tools on offer are only as valuable as the person using it, what you tell them to do with the data. And how they use and interpret the data.

Hindsight ensures you know what’s happened and how you can predict what could happen next in your business. We speak to the right people. Map and join the dots and look for patterns to reveal themselves.

And yes, we can help build a picture showing what’s happened with objective analysis, investigations, market research and skills based on hard-won experience,

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