Our Competitive Intelligence thoughts, insights & scribbles

Market Intelligence Elicitation Techniques

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Market Intelligence elicitation techniques This article is called Market Intelligence elicitation techniques. We offer our thoughts on some fundamental and ethical elicitation techniques. Nothing too heavy and some of which you may be already knowingly or subconsciously using in your … Read More

Why is Market Intelligence important?

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This article discusses why is Market Intelligence important. Your important strategic decisions within your organisation are dependent on many factors. Factor such as industry changes, your organisation’s competences, the global economy, the shrinking talent pool and new entrants to your … Read More

Competitive Intelligence Analyst Skills

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This article suggests some Competitive Intelligence analyst skills. To create Intelligence, you need to analyse the information you have collated.   Competitive Intelligence analysts use their understanding of now by looking at the past. While looking at specific detail, don’t … Read More

How do I Create a Competitive Intelligence Report?

This is a picture of a Colourful post it on glass wall at meeting room with marker and sticky notes for people share ideas for an article called Head of Competitive Intelligence answers the questions by Octopus Intelligence and Corporate Investigations get in touch no obligation chat Competitive Intelligence is an important tool. How do I create a Competitive Intelligence report? Why market and competitor analysis is good for your business?

How do I create a Competitive Intelligence report? If you’re in business, you know that Competitive Intelligence reports are essential to keeping your edge over your competitors. But, what are they, and how do you create them? This brief article … Read More

Competitive Intelligence Influence on Your Business

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This article introduces the Competitive Intelligence influence on your business. Competitive Intelligence transforms your thinking. And how you do things. It enables you to deliver a better strategic direction to your organisation.  What is Competitive Intelligence? Competitive Intelligence is the … Read More

What’s The Importance of Competitive Intelligence in Today’s World?

This is an image of a group moving individual labels written on notecards on a table according to criteria  for an article called Competitive Intelligence analysis tips for using in your day to day work by Octopus Competitive Intelligence Competitor Analysis focused on creating certainty. What's the importance of Competitive Intelligence in today's world?

What’s the importance of Competitive Intelligence in today’s world? Companies are increasingly using Competitive Intelligence to gain insights into their competitors’ businesses. Find out why they do so here! Competitive Intelligence helps organisations learn about their competitors stay ahead of … Read More

Competitive Intelligence’s Six Stages

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This article is called Competitive Intelligence’s six stages. Competitive Intelligence is the tactical analysis of markets, competitors and industries. Allowing you to make informed long and short term decisions. And take advantage of gaps in the market. So you can … Read More

What Are The Main Components Of Competitive Intelligence?

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What are the main components of Competitive Intelligence? This article describes What are the main components of Competitive Intelligence? Competitive Intelligence is the practice of collecting, analysing and disseminating information about one’s competitors to improve business performance. Competitive Intelligence includes … Read More

How Competitive Intelligence helps sales

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This article is called how Competitive Intelligence helps your sales. You keep putting tenders forward for the business, and you are very confident that you can’t do any better. You have answered the questions well, and you know your product … Read More

Market Intelligence How Big is Your World?

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This piece asks Market Intelligence how big is your world? Real Market Intelligence Analysis Therefore, the best way of building an accurate picture of your market’s size is by getting Octopus to conduct impartial Competitive Intelligence and, also, Market Intelligence … Read More

What’s Competitive Intelligence and Why it’s Important 

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This article is called Competitive Intelligence and why it’s important. We endeavour to explain what is Competitive Intelligence. Why Competitive Intelligence is vital and how to use it in your business. Your people may know their marketplace and their customers, … Read More

Getting to a Yes With Competitive Intelligence

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This article is called getting to a yes with Competitive Intelligence. You keep putting tenders forward for the business, and you are very confident that you can not do any better. You have answered the questions well. And you know … Read More

What Does Competitive Intelligence Mean?

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What does competitive Intelligence mean? To compete effectively, you need to know everything about your competitors. They may not tell you anything, but you will find out everything you need to know if you dig deep enough. So what does … Read More

How do You Respond to Your Competitors?

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This article discusses how do you respond to your Competitors and uses a recent survey conducted by McKinsey. We have all been there. Just as things seem to be going well your biggest rival brings out a new shiny product, … Read More