Our Competitive Intelligence thoughts, insights & scribbles

Why is Market Intelligence important?

This is a picture of Exclamation mark with speech bubbles on red background by Octopus intelligence For an article called Why is Competitive Intelligence important By Octopus Competitive Intelligence company. We answer the questions with Competitive Intelligence, Due Diligence and business development

This article discusses why is Market Intelligence important. Your important strategic decisions within your organisation are dependent on many factors. Factor such as industry changes, your organisation’s competences, the global economy, the shrinking talent pool and new entrants to your … Read More

Competitive Intelligence Analyst Skills

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This article suggests some Competitive Intelligence analyst skills. To create Intelligence, you need to analyse the information you have collated.   Competitive Intelligence analysts use their understanding of now by looking at the past. While looking at specific detail, don’t … Read More

Competitive Intelligence Influence on Your Business

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This article introduces the Competitive Intelligence influence on your business. Competitive Intelligence transforms your thinking. And how you do things. It enables you to deliver a better strategic direction to your organisation.  What is Competitive Intelligence? Competitive Intelligence is the … Read More

Competitive Intelligence’s Six Stages

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This article is called Competitive Intelligence’s six stages. Competitive Intelligence is the tactical analysis of markets, competitors and industries. Allowing you to make informed long and short term decisions. And take advantage of gaps in the market. So you can … Read More

How Competitive Intelligence helps sales

This is a picture 4 ball of threads article called How Competitive Intelligence helps sales by Octopus Competitive Intelligence and Competitor Analysis

This article is called how Competitive Intelligence helps your sales. You keep putting tenders forward for the business, and you are very confident that you can’t do any better. You have answered the questions well, and you know your product … Read More

Market Intelligence How Big is Your World?

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This piece asks Market Intelligence how big is your world? Real Market Intelligence Analysis Therefore, the best way of building an accurate picture of your market’s size is by getting Octopus to conduct impartial Competitive Intelligence and, also, Market Intelligence … Read More

What’s Competitive Intelligence and Why it’s Important 

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This article is called Competitive Intelligence and why it’s important. We endeavour to explain what is Competitive Intelligence. Why Competitive Intelligence is vital and how to use it in your business. Your people may know their marketplace and their customers, … Read More

Getting to a Yes With Competitive Intelligence

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This article is called getting to a yes with Competitive Intelligence. You keep putting tenders forward for the business, and you are very confident that you can not do any better. You have answered the questions well. And you know … Read More

How do You Respond to Your Competitors?

This is a picture of Public speaking on press and news conference speaker and spokesperson is talking to microphones answering and responding to the question after speech by Octopus intelligence For an article called How do you respond to your Competitors By Octopus Competitive Intelligence company. We answer the questions with Competitive Intelligence, Due Diligence and business development

This article discusses how do you respond to your Competitors and uses a recent survey conducted by McKinsey. We have all been there. Just as things seem to be going well your biggest rival brings out a new shiny product, … Read More

Free Competitive Intelligence For Your Competitors

This is a picture of old Soviet Union soldier hats for an article called Free Competitive Intelligence for your competitors by Octopus Competitive Intelligence who answer the questions when you just need to know jumpstory What is a War Game what is War Gaming

This article asks are you giving away free Competitive Intelligence for your competitors information are you giving away to your competitors? It is interesting to know that Russia ever stopped spying on the West. It is unlikely they will ever … Read More

Your Competitor Taking Market Share From You?

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Are you in a situation where your competitor taking market share from you? Have they cut their prices? Now this situation will require long term analysis, but these questions may help stop you from making decisions you may regret in … Read More

What is Linchpin Analysis Within Competitor Analysis?

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Linchpin Analysis’s idea is making the key assumptions and knowledge within your findings clear by making you change or drop your basic assumptions about competitors. And in turn, rethink your analysis.  Linchpin Analysis encourages you to consider all possible explanations … Read More

The Benefits of Competitive Intelligence

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You may be interested in Competitive Intelligence; you may be thinking about setting up an Intelligence operation within your business. This article looks at the benefits of Competitive Intelligence to offer an introductory guide to you. Any questions, then please … Read More

Competitive Intelligence Lessons From the Past

This is a picture of a wooden horse for a post called Competitive Intelligence Lessons From the Past Octopus is a Competitive Intelligence Competitor Analysis & Strategy consulting firm focused on creating certainty, insight, competitive advantage & significant growth

This article, called Competitive Intelligence lessons from the past offers two stories to highlight the uses of Competitive Intelligence. The first one involving Pearl Harbour and the other British Artillery. Our military thought that they couldn’t get to Pearl Harbour, … Read More